Emraan Hashmi film Cheat India's name has been changed to Why Cheat India a little over a week before its release. The film’s title was reportedly changed after an objection from the Central Board of Film Certification (CBFC).
Film’s co-producer Tanuj Garg told to a leading daily:-
“The Board had concerns about the previous title. We had an extensive conversation about the proposed changes since the theatrical trailer and TV promos have already been certified with the original title. We felt this could lead to dual communication with the audience but finally, in the interest of time, we mutually agreed on a title change.”
The article said CBFC’s examining committee felt the title was misleading in the context of the film. While the makers pointed out that the title, Cheat India, has been in the public domain for two years, the committee referred the film to Revising Committee which also said that the title needed to change.
Given the paucity of time, the film is scheduled for release on January 18, the makers agreed to change the title to Why Cheat India. The film was finally cleared on Wednesday with one change where a shot of drug use was blurred out. Directed by Soumik Sen, the film also stars Shreya Dhanwantary.
From the day of the trailer launch, the film has been the talk of the town. The film remained in news for so many reasons, recently the makers of ‘Thackeray’ requested the ‘Cheat India’ makers to prepone the release date of their movie to make way for the biopic to go as a solo release. The film, ‘Cheat India’ was initially scheduled for release on 26th January.
This is not the first time when a movie got renamed, Earlier, Deepika Padukone and Ranveer Singh starrer Padmavati was released as Padmaavat and Loveratri, Salman Khan’s production starring brother-in-law Aayush Sharma, came out as Loveyatri.