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Zomato CEO Reverses Green Dress Code Decision for ‘Pure Veg Fleet’ Amid Backlash

Zomato CEO Reverses Green Dress Code Decision for ‘Pure Veg Fleet’ Amid Backlash
  • PublishedMarch 20, 2024

X users had varied reactions to Deepinder Goyal’s tweet regarding Zomato’s decision to change the dress code for their “Pure Veg Fleet.” Some users praised the decision as a positive step, while others raised concerns about the potential inefficiencies and unintended consequences of the initial rollout.

One user appreciated the decision, stating that it was better to update policies based on honest feedback. Another user questioned the potential inefficiencies that could arise from the new dress code, particularly regarding the increased use of separate delivery partners for orders that could fit in a single box.

Another user expressed surprise at the initial announcement, highlighting the importance of considering the consequences before implementing such strategies. They also criticized the concept of allowing customers to choose a vegetarian-only fleet, noting that it inherently promotes segregation.

Additionally, a user expressed relief that Zomato rectified the issue quickly, acknowledging the potential challenges it could pose for delivery workers and their families, particularly in housing societies. They emphasized that while they support Zomato, they also recognize the societal challenges that such decisions can exacerbate.

Written By
Team Gabruu